Lead generation agency in Singapore
The lead generation agency that tells you which ads brought buyers
Our team runs your Facebook and Instagram ads, and our WhatsApp AI agent answers the people they bring.
Recognised by
The ad
Ads that open a WhatsApp chat
Our team runs click-to-WhatsApp ads on Facebook and Instagram, so a tap starts a conversation on your number.
The reply
Enquiries answered while they’re still keen
The agent replies within a minute, 24/7, from your price list, asks your qualifying questions and can book the call.
See the real chats
The CRM
Spot the leads worth calling first
Each lead sits in your CRM under the ad it came from, with the whole chat, so your team reads it before they call.
What you get each month
Spam and sales pitches filtered out
Vendors and job seekers get one polite line, so your team reads buyers.
A cost per lead for every ad
One report shows what each lead cost and whether it booked.
Your accounts, your leads
Every ad account, form and CRM record stays yours.
What results can you expect, and how soon?
Week 1
Tracking, the agent and your CRM get set up.
Weeks 2 to 4
Ads go live, and the agent starts answering on your number.
Months 2 and 3
Budget moves away from junk and toward the ads that bring buyers.
Months 3 to 6
SEO and content add leads you don’t pay for per click.
What clients say on Google
Worked with them for a good lead generation campaign and got extremely positive results for my company. Very good value for results
Out of all the agencies I worked with, DMA’s lead generation and SEO services gave me the best results. Sincere thanks to Leo and team and helping boost leads and sales exponentially.
What it costs to get leads and have them answered
Prices are in Singapore dollars.
| Plan | Annual plan | Month to month | What’s in it |
|---|---|---|---|
| Starter | $799 | $1,084 | One Facebook and Instagram campaign, suggested ad budget $600, the agent on one number for 300 conversations a month |
| Growth | $1,249 | $1,695 | Up to two campaigns, suggested ad budget $1,000, creative testing, calendar booking, 1,000 conversations a month |
| Scale | $1,969 | $2,659 | Up to four campaigns, suggested ad budget $2,000, warm audiences, up to three numbers, 3,000 conversations a month |
Each plan costs 10% less than buying the ads and the agent separately. See Lead engine pricing
What is lead generation, and what does a lead generation agency do?
Lead generation is getting people who might buy from you to raise their hand: fill in a form, send a WhatsApp, book a call or download something in exchange for their details. A qualified lead is one who fits your customer profile and has a real need, budget and timing.
A lead generation agency in Singapore builds and runs the system that produces those leads: the channels that bring people in, the landing pages that turn visits into enquiries, and the follow-up that turns enquiries into customers. Some agencies sell lists or appointments instead.
Brand awareness is a different job: being seen by as many people as possible. Lead generation is about the few who are ready to buy, and most budgets need some of both.
Quality leads over a high number of leads
Low-quality leads cost more than they look. Each one takes a salesperson’s time, and a team that keeps calling people who never meant to buy soon stops calling.
Junk leads usually come from forms that are too easy and audiences that are too broad. A question or two on the form, and ads aimed at buyers instead of the cheapest audience, filter most of them out.
What happens after you sign up
To start, you give us access to your ad account and Facebook Page, and the price list and FAQs the agent will answer from.
Anything they don’t cover goes to a person on your team instead of a guess.
If you already run ads, we start from your existing account, fix the tracking and keep the ads that work.
A business without a website can start too: click-to-WhatsApp ads don’t need one, and a landing page can go live before the full site does.
B2B and B2C lead generation
B2B lead generation
LinkedIn and Google ads aimed at decision-makers, and content that answers their questions.
B2C lead generation
Search, Meta and TikTok ads with short landing pages, for customers who decide quickly.
Lead generation for Singapore businesses by industry
Home services
Renovation, aircon servicing, movers and cleaners, where the fastest reply usually wins the job.
Professional services
Accountants, lawyers and consultants, where a few qualified enquiries a month matter more than volume.
Clinics and wellness
Appointment enquiries for treatments and consultations.
Education and enrichment
Enquiries timed to intake periods, with parents’ questions on fees and schedules answered in the chat.
Property
Buyer and seller leads for agents and developers. Real estate.
E-commerce
Email sign-ups and first orders through ads and offers.
Lead generation strategies that work in Singapore
Start with one channel, and add the next once the first pays for itself. A small budget split across many channels leaves each one too little to learn from.
Search engine optimisation
SEO that ranks you for the searches buyers make when they’re ready to hire.
Pay-per-click ads
Google Ads on the searches that show buying intent, paid only when someone clicks. Google Ads.
LinkedIn and social ads
LinkedIn targets by job title and company, and Meta and TikTok reach consumers by interest and area. Social media.
Content and lead magnets
Guides, checklists and calculators that people swap their email address for. Content marketing.
Email marketing and nurture
Automated emails that keep warm leads interested until they’re ready, from $100 a month. Email marketing.
Marketing automation
Reminders and follow-up tasks in your CRM, so warm leads hear back on time. CRM automation.
Our lead generation process
Audit
Your current ads, forms and the way enquiries get answered today.
Define a qualified lead
Who you want, who you don’t, and what makes an enquiry worth a call.
Choose channels
Google Ads, SEO, social or LinkedIn ads, based on where your buyers are.
Build the pages
Landing pages and forms made for each offer, with tracking set up.
Inbound, outbound or bought leads?
| Inbound (what we do) | Outbound (cold calls and emails) | Bought leads and lists | |
|---|---|---|---|
| Who starts the contact | The buyer, through search, ads or content | Your team or a call centre | Nobody yet |
| Lead quality | High: they came looking | Mixed: depends on the list and the pitch | Often low, and sold to others too |
| How fast | Ads: days. SEO: months | Weeks to set up | Immediate |
What lead generation costs in Singapore
Agencies charge in one of three ways, and each needs a different question before you sign.
| Model | Typical Singapore price | What to check |
|---|---|---|
| Full-funnel B2B package | About $5,000 to $10,000 a month | Which channels are included, and who owns the accounts |
| Appointment setting | Priced by calling hours, up to about $8,000 a month | Whether you pay for calls made or meetings that happen |
| Pay per lead | Varies widely by industry | Whether the same leads are sold to competitors |
| All-in-one marketing plan (ours) | $2,000, $3,500 or $5,000 a month | A full marketing team across channels |
Our prices are 12-month rates.
How lead generation fits your sales cycle
| Stage | What happens |
|---|---|
| Attract | People with the problem you solve find you |
| Capture | They get in touch |
| Qualify | Leads are sorted by how ready they are to buy |
| Nurture | Leads who aren’t ready yet stay in touch |
| Convert | The first call or visit gets booked |
Lead generation terms, in plain English
- Cost per lead (CPL): what you spend to get one enquiry
- Landing page: a page built for one offer, with one action
- Click-through rate (CTR): the share of people who see an ad and click it
- Speed to lead: how quickly a new enquiry gets a reply
- CRM: the system where every lead and conversation is recorded
- Conversion rate: how often a visit or a lead turns into the next step
- Lead scoring: points given to each lead for fit and interest, so sales calls the likeliest first
- Retargeting: ads shown to people who already visited your site or engaged with your page
- Account-based marketing: ads and outreach aimed at a named list of companies instead of a broad audience
- Cost per acquisition (CPA): what you spend to win one customer, not one enquiry
- Cost per click (CPC): what you pay each time someone clicks your ad
- Lead form ad: an ad with a form built in, so people enquire without leaving Facebook or Instagram
- Pipeline: every open lead and where it stands, from first enquiry to won or lost
- Funnel: the steps from first seeing you to buying, and how many people drop off at each
- Lookalike audience: people Meta finds who resemble your existing customers
How to choose a lead generation company in Singapore
Ask any agency these, us included.
- What happens to a lead in the first five minutes after it comes in?
- Who makes the ads, and how often do new ones go live?
- Can they show results from businesses like yours, described by trade?
- Who runs your account day to day, and how do you reach them?
- Will they tell you when an ad isn’t working, and what they’ll change?
Common lead generation mistakes
- Judging campaigns on the number of leads instead of how many became customers
- Sending ads to the homepage instead of a page built for the offer
- Long forms that scare off real buyers
- Switching ads off in the first weeks, before costs have had time to settle
- Running the same ads for months, until people stop noticing them
- Asking for a sales call in the first message, before the buyer knows you
- Letting a lead who went quiet after one message drop without a single follow-up
Lead generation in Singapore, answered
Do you guarantee a number of leads?
What’s a good cost per lead in Singapore?
How is lead generation different from running ads?
Are lead generation companies worth it?
What’s the difference between B2B and B2C lead generation?
How does lead generation help businesses in Singapore grow?
What does a lead generation agent do?
Is it legal to collect leads in Singapore?
Questions
Who pays for the ads?
Can I buy one part on its own?
Can I keep my WhatsApp number?
Is there a contract?
Related services
Find out where your leads are leaking
On a 30-minute call we map where your enquiries come in and how fast they get answered, then show you which plan fits.
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